Saturday, February 13, 2010

GE's Olympics ad sounds suspiciously familiar

Did my arrangement of Ode to Joy inspire GE's Olympics ad? (Patients saying "ah" building into a chorus ah-ing Ode to Joy.) When's the last time you heard a choir ah-ing Ode? (A sample is at but the full choir begins after the sample ends.) The track is available at several of the music-licensing sites, and an adman, while browsing, could have become curious about Ode to Joy in the "experimental" category. And when s/he listened to it, s/he got the idea for the ad. (Public domain, their arrangement. I have no claim.) Stranger things have happened.

1 comment:

Mark said...

Great reviews - I enjoyed reading your blog.